Collection: About the Society

Unleash Your Inner Jerk™ isn’t about being rude — it’s about breaking free.
It’s about letting your flavor fly.
Being unapologetically yourself.
Embracing your cravings, your quirks, and your hunger for something better.

At The Jerky Society, we believe jerky should fuel more than just your appetite — it should fuel your lifestyle. Whether you’re climbing mountains, crushing deadlines, perfecting your swing, or just snacking in your car, you deserve jerky that hits different.

We’re proud to be a family-owned and operated business, built on shared passions, late-night taste tests, and plenty of laughs around the kitchen table. What started as a hobby quickly grew into a mission to create jerky that brings people together — because good snacks are better when they’re shared.

That’s why we set out on a mission: to spark flavorful adventures and unite jerky lovers everywhere. Every bag we craft is made with bold, unique flavors, high-quality ingredients, and zero shortcuts. We’re committed to sustainable practices, community vibes, and elevating every snacking moment — one bite at a time.

Because you’re not just eating jerky.
You’re joining the Society.

 

MEAT THE TEAM!

“The Society isn’t run by suits. It’s run by jerks (the good kind).”

Ryan Lutton 
Co-Founder

Ryan is the driving force behind The Jerky Society. With over 25 years in telecommunications, he’s mastered the art of leading teams, building strategies, and keeping VIP accounts running smoother than a fresh bag of jerky.
Now, he’s channeling that expertise into jerky — forging lasting relationships with retail partners, distributors, and Society members alike. Beyond the business side, Ryan is the flavor craftsman and outdoor enthusiast who ensures every bag of jerky lives up to the Society standard. If it’s not worthy of the Society seal, it doesn’t make the cut.
Nicole Lutton
Co-Founder

Nicole is the architect of experience at The Jerky Society. With a powerhouse background in administration, project management, and logistics, she’s built a career on making the impossible look effortless.
Known for her eye for detail and her flair for the unforgettable, Nicole ensures that every element of The Jerky Society — from events to packaging to partnerships — is seamless, stylish, and snack-worthy. She doesn’t just organize projects; she elevates them — sprinkling in just the right amount of boujee to make snacking feel like a luxury.


Robert Lutton
VP of Product & Flavor

Robert brings both experience and energy to The Jerky Society. With a background in communications and a lifelong passion for barbecue, he has a knack for smoking meats to perfection and melting together flavors you never thought possible. An outdoorsman through and through, Robert loves fishing, camping, and any excuse to fire up the smoker. He’s even crafted his own wine and beer — because experimenting with bold tastes is just in his DNA. Full of life, creativity, and serious flavor instincts, Robert is here to help take jerky to its next delicious level.

 

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